Our first goal is always to know our clients and their concerns, know their target market and business model.
With the client's concerns in mind, our next job is to analyze the data to identify our client's competitive advantages.
Using the client's competitive advantages, our goal is to maximize their digital exposure to the selected target market segments.
The next step is a mock up that integrates all of that we have learned, represents our intentions and gives the client a chance to weigh in on design elements.
After the client has signed off on the mock proposal the design process begins in earnest.